Contributors / Заголовки новостей 
Me and Wyclef: Peas in a pod on copyright
The battle-lines have been clearly drawn for several years now, but as the European Parliament vote on copyright reform in the EU looms tomorrow, both sides are bringing out the big guns. Speaking at a press conference today in the European Parliament, former Fugees founder and global music star, Wyclef Jean called on MEPs to reject Article 13 of the copyright directive to support artists and creators. дальше »
2018-9-11 19:03
|
How Google’s using AI and big data to make travel better
Since its acquisition of ITA Matrix Software eight years ago, Google has been quietly rolling out new tools for travelers. Its progress has been even more notable over the past months and weeks as it began unveiling tools to help predict flight delays, plan trips, and manage itineraries—among other things. дальше »
2018-9-11 17:20
|
|
Putting more plastic in the ocean might actually be a good thing
Picture yourself sailing over the ocean blue and coming across a patch of plastic garbage that is twice the size of Texas. No, this is not the setting of some post-apocalyptic thriller. Discovered in the early 80s and now referred to as the Great Pacific Garbage Patch, this 600,000 square mile stretch of ocean between Hawaii and California is the world’s largest accumulation of ocean plastic. дальше »
2018-9-9 11:30
|
|
Sturgeon Moon patents: One-blink ordering and energy harvesting airports
Ugh, the Gregorian calendar is so boring. That’s why we’re disrupting monthly series with a lunar cycle-based series about the best patents of the last synodic month, picked by the PatentYogi team. дальше »
2018-9-6 17:26
|
|
How a hamburger anecdote shaped my tech startup mentality
While bootstrapping my startup, I didn’t have to live out of my car. I didn’t have to bike 2,200 miles. In fact, I didn’t even have have to leave my couch the first year. But what I did have to do was meet the expectations of enterprise-level customers—without an initially working product. дальше »
2018-9-2 15:30
|
|
Marketing to developers is hard, here’s what I learned
I know software engineers. Like, really know them. I’m the sister of one, the spouse of another and the proud daughter of a third. I’m also a veteran B2B marketer with almost a decade of experience marketing to IT and security folks and another five years in MarTech. дальше »
2018-9-2 11:30
|
|
Social media is the source of the Infowars problem, not the solution
The swirling maelstrom of fake news and absurd conspiracy theories that’s surrounded the ongoing Infowars mess has perplexed today’s leading social media platforms like no other, and major companies like Twitter are still struggling to formulate a game plan for handling these situations in the future. дальше »
2018-9-1 19:30
|
|
The quantum computing race the US can’t afford to lose
Quantum computing has ushered in a new area of information technology. An international arms race to develop quantum computers has steadily grown more competitive and more critical. China reached the early pole position by unveiling the world’s first quantum communication landline connecting Beijing with Shanghai like no two other cities in history. дальше »
2018-9-1 15:30
|
|
Focus groups are the solution to improving marketing results
One of the main reasons why many new products fail is because marketers fall prey to the concept of “one-size-fits-all. ” It simply doesn’t work in marketing. 65 to 75 percent of new products have failed to generate the anticipated revenue or profit due to a one-size-fits-all approach. дальше »
2018-9-1 11:30
|
|
No one knows about your startup: 5 ways to fix that
You created a super cool startup. You got a little seed money from your 3rd cousin twice removed. Now what? Coming up with an idea for a startup is a great beginning. Building a minimum viable product (MVP) is a wonderful next step. дальше »
2018-8-31 20:42
|
|
Need to inspire your content marketing team? Try these 12 tactics
Content marketing has become one of the core activities for nearly every modern company. From blog posts and tweets to YouTube videos and infographics, brands are investing a lot of time and resources into creating engaging content. дальше »
2018-8-31 10:00
|
|
Can you put it down? We’re stealing our lives from ourselves…
We are living in a digital age of instant gratification. Thirty million songs can be accessed with a swipe of our smartphone on the Spotify app. Meanwhile, Netflix will ensure you can binge through an entire season of a TV series rather than wait for next week’s episode. дальше »
2018-8-29 22:05
|
|
Tell your brand story: aligning your online and offline communications
No matter what your company does, one of the most important elements of your internal and external communications is your brand story. This is a narrative that tells the world what your brand is all about and why you do what you do. дальше »
2018-8-24 10:00
|
|
What companies that value raw data understand about analytics
Big data and analytics are becoming more central to organizations in almost every industry, and as they spread, so do the questions that surround them. A significant sticking point — and, in my opinion, one of the more interesting ones — is the way these organizations choose to store their data, and why. дальше »
2018-8-24 07:58
|
|
Securing web sites with HTTPS made them less accessible
In the middle of last month — July 2018, I found myself staring at a projector screen, waiting once again to see if Wikipedia would load. If I was lucky, the page started rendering 15-20 seconds after I sent the request. дальше »
2018-8-19 11:00
|
|
The island of enchantment hasn’t lost its charm: An entrepreneur’s guide to San Juan, Puerto Rico
Puerto Rico has been in the news for all the wrong reasons recently. From the mayor being arrested on fraud charges, to theport, you’re met with bright colors, wide smiles, and vibrant energy which characterize the “Island of Enchantment” and its friendly, optimistic people. дальше »
2018-8-18 20:36
|
|
Without these three cutting edge technologies, your smart home will never be simple
What if I told you that, just like modern VR was born from smartphone technology, the next generation of smart homes will share technology with autonomous vehicles? The centerpiece is machine learning-based activity prediction. дальше »
2018-8-17 11:18
|
|
How technology is changing the fashion industry
In recent years, technology has been dabbling in the fashion world. With the shift from brick-and-mortar retail shopping, technology’s impact has been difficult to ignore – especially with e-commerce in full force. дальше »
2018-8-14 16:15
|
|
We need to stop glorifying innovation. Here’s why.
In the United States, and to a lesser extent around the world, we’ve been glorifying innovation for the past century or more. But if we want to create a balanced society, which can sustain itself while continuing to progress, it’s time we come to terms with the reality of innovation, and stop neglecting the other components of a productive, progressive society. дальше »
2018-8-13 21:30
|
|
VR in education is promising, but expensive
It’s your first day at a new job, and you’re stuck going to corporate training. But instead of going to a training room and listening to the HR director drone on about the vacation policy, you’re directed to the IT desk. дальше »
2018-8-13 21:30
|
|
The tangled mess of marketing networks is crumbling
In the past decades, five big networks of marketing and media agencies have achieved phenomenal size with a strategy of achieving growth, innovation, and relevance through a series of mergers and acquisitions. дальше »
2018-8-12 17:30
|
|
Zuckerberg’s failures must be your lessons
When Mark Zuckerberg’s annual challenge was learning Mandarin, it was still fun and games. Now that his 2018 goal is simply “fixing Facebook,” not so much. It’s fair to say 2018 has been a horrible year for the social network. дальше »
2018-8-12 13:30
|
|
Here’s why you’re being kept in the dark about how your data is used
In 2017 alone, US companies spent upwards of $10 billion on third party audience data. And while generally speaking, people were once indifferent or oblivious to the way personal data was collected, the tide has certainly turned. дальше »
2018-8-12 21:30
|
|
This is why parents shouldn’t give their kids smart toys
Not so long ago, kids played with things like building blocks, jump ropes, and Etch-A-Sketches. Those still exist, but now, many toys for kids are as high-tech as the gadgets their parents use. дальше »
2018-8-11 11:00
|
|
Why entrepreneur worship is destructive (and how we can stop)
Whether you intend it or not, chances are, headlines grab your attention when they reference the latest actions of some self-made billionaire out of Silicon Valley. Someone reports on their investment choices, or more trivially, their habits, behaviors, or even fashion choices, and your curiosity gets the better of you. дальше »
2018-8-9 19:29
|
|
Magic Leap is finally out, but do we even care?
When I first heard about Magic Leap – this was eons ago in tech terms, I frankly stopped counting the years – it seemed like an exciting proposition. The concept videos were certainly cool. As they should be, having been made by New Zealand-based special effects company WETA (you know, the one from all the Lord of the Rings films). дальше »
2018-8-8 17:58
|
|
Why I predict Progressive Web Apps will change the game for digital agencies
In the words of Alex Russell, who coined the term Progressive Web Apps, PWAs are “responsive, connectivity-independent, app-like, fresh, safe, discoverable, re-engageable, installable, linkable web experiences. дальше »
2018-8-7 22:10
|
|
World class AI experts share what their favorite algorithm is
From keeping our inboxes free from SPAM to mining your favorite cryptocurrencies, algorithms are all around us. While we feel like we’re drowning in an ocean of big data, clever algorithms are actually helping us to make sense of it all. дальше »
2018-8-4 15:30
|
|
An entrepreneur’s guide to NYC’s tech scene
If it’s been a while since your last trip to New York, there’s a chance you might actually assume that the tech scene has slowed. Over the last few years the hype has somewhat abated. In fact, it was only a few years ago that the media was constantly comparing New York’s startup ecosystem with that of San Francisco’s. дальше »
2018-8-3 18:47
|
|
13 things to consider before adopting end-to-end encryption
There is a lot to consider before making any technical change in your company’s operations. And when adopting end-to-end encryption, there are some specific considerations to make to get it right. дальше »
2018-8-3 10:00
|
|
July in Africa: Free Google Wi-Fi and agriculture drones
Internet usage in Africa is growing, but not quickly enough for Google, which wants to give it a nudge to boost its user base on the continent. Things came to a head in July in this respect, with the company announcing it was partnering with Kenya’s third largest telecoms firm — Telkom — to launch commercial operations of its internet-beaming balloon project Loon in the East African country. дальше »
2018-8-2 14:50
|
|
Lithuania: You are welcome
If you ever feel like moving to Lithuania, please do, bring your partner, bring your friends. In stark contrast to the words and actions of an increasingly worrying amount of leaders and nations around the world, there’s always something different about smaller countries. дальше »
2018-7-31 16:23
|
|
10 reasons for entrepreneurs to love open-source software
Small- to medium-sized businesses have different obstacles than larger businesses. Sometimes that means that the same software is not as accessible. That’s where open-source software can offer a lot of benefits for a lot less money. дальше »
2018-7-27 10:00
|
|
Industrial IoT: move slow and make things
Are you tired of hearing how ICOs are disrupting fundraising? The first five months of 2018 saw funds raised through token sales jump to $13. 7 billion, around double the amount raised in the whole of 2017. дальше »
2018-7-26 17:10
|
|
Break down the silos between mobile site and app teams to optimize the digital customer journey
Customers are increasingly and overwhelmingly mobile-first. For the most part, many brands are still learning how to optimize traditional e-commerce experiences let alone mobile sites and apps. дальше »
2018-7-26 19:56
|
|
Facebook’s ad interactions drop 20% — here’s everything you need to know
As I mentioned in my last post, the data in my new 2018 Q3 Global Digital Statshot – produced in partnership with We Are Social and Hootsuite – shows that clicks on Facebook advertising have tumbled over the past three months. дальше »
2018-7-25 18:39
|
|
We need to reduce our dependence on technology if we want to keep innovating
Have you ever felt like you were too dependent on technology? Maybe you felt a sense of anxiety when you couldn’t find your phone, or maybe you realized you don’t know how to navigate to your friend’s house without the help of your phone-based GPS app. дальше »
2018-7-25 06:26
|
|
Report: Facebook ad clicks tumble, but the internet keeps on growing
The new 2018 Q3 Global Digital Statshot report from Hootsuite and We Are Social shows that there was plenty of change in the world of digital, social, and mobile over the past three months. There are many encouraging trends within this new data, but there are also some more worrying findings that marketers will need to monitor closely over the coming months. дальше »
2018-7-24 15:05
|
|
We all need to start using social media responsibly – or face the consequences
Social media has the power to change lives—but for the most part, these changes aren’t positive. More than 2 billion people around the world use Facebook, the most popular social media platform, to get news, communicate with family, and stay in touch with old friends. дальше »
2018-7-24 04:37
|
|
Paying for a service doesn’t guarantee it won’t sell your data
In the wake of Facebook’s Cambridge Analytica scandal and congressional hearings, there’s a palpable sense that the pressure slowly building around online data security is about to finally catapult us into uncharted territory. дальше »
2018-7-22 15:30
|
|
One year after massive takedowns, dark web marketplaces are thriving
The past year has been one of the most tumultuous for the dark web, as massive law enforcement efforts have untangled and disbanded several large criminal operations — but did these operations actually make a difference? What happened? On July 4, 2017, the Amazon of the dark web went dark. дальше »
2018-7-21 15:30
|
|
9 simple ways to update customers on policy changes
Before the General Data Protection Regulation (GDPR) compliance deadline went into effect in the EU, many websites updated their customers about their privacy policy. However, a lot of users were slammed with repetitive notifications which were intrusive and annoying. дальше »
2018-7-20 10:00
|
|
Backed by psychology, reviews are big for your business — here’s why
Having been involved in the development of several e-commerce products over the years, one thing I’ve learned is that a great product and a persuasive marketing message aren’t always enough to help you generate lasting success. дальше »
2018-7-19 21:45
|
|
Why reducing customer friction is the new customer loyalty
Customers, as we all know, are a fickle bunch. Considering how customer loyalty is far from abundant these days, there are many ways to lose a customer, but the biggest turn-off for today’s consumers is an experience in which friction isn’t kept to a minimum. дальше »
2018-7-19 20:30
|
|
How location data is used to manipulate airfare and car rental prices
While the EU recently passed the GDPR into law to give users control of how their data is collected and used, the battle is unfortunately only half won. According to a new (and shocking!) study by TheBestVPN, you could end up paying almost double (or more) the actual cost of a product or service you are interested in depending on where you are accessing the website offering the product from. дальше »
2018-7-18 23:13
|
|
The internet has become information chaos
A simple search on Google or a scroll through Facebook will reveal hundreds of contrasting posts and articles about any subject imaginable. The internet has become cluttered with too many opinions and an overload of information. дальше »
2018-7-18 22:18
|
|
Quick guide to understand the hype around ‘deep learning’
You’ve probably heard the phrase ‘deep learning’ bandied about in conversation, or maybe you’ve read about it in a post like this one. It seems like almost every tech conversation happening today somehow touches on the topic of AI, machine learning, or deep learning. дальше »
2018-7-14 22:30
|
|
4 cryptocurrency trends to watch out for
“It’s the next big revolution, just like the internet was. ” “No… it’s a bubble!” Love it or hate it, cryptocurrencies have now grown to a point where they cannot be ignored. The CBOE and CME have launched their own cryptocurrency futures, the SEC and CTFC have gotten involved, and pretty much every mainstream publication that matters discusses cryptocurrencies one way or the other every day. дальше »
2018-7-11 14:34
|
|