How Cambridge Analytica leveraged fashion to sway undecided voters

2018-12-4 02:58

Few could have guessed that the type of jeans they bought, or the music they listen to while buying them, would serve as a clue to their stance on women’s reproductive rights, or immigration. Yet, in 2016, this is just the type of data Cambridge Analytica poured over in attempting to sway undecided voters.

Christopher Wylie, the whistleblower who brought the Cambridge Analytica scandal to light, revealed today, at a British fashion conference, that preferences in clothing and music are leading indicators of political interest. The data, he admitted, was analyzed and used to create complex profiles of the American…

This story continues at The Next Web

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Источник: thenextweb.com

cambridge analytica → Результатов: 21


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Криптовалюты не решат проблему финансового неравноправия. И дело не в них

Facebook редко обвиняют в скромности. Но даже крупнейшая в мире соцсеть понимает, что у неё есть проблемы с имиджем. Скандал со злоупотреблением данными Cambridge Analytica и неспособность компании остановить распространение токсичной информации — от терроризма до членовредительства — бросили вызов...

2019-7-15 14:00


Фото:

Facebook Ad Library: Only 3 “Brexit” ads for whole month. Yeah, right!

Facebook may well look back on 2018 as its annus horribilis. From the Cambridge Analytica  scandal in March, to a data breach affecting 29 million users in September, from accusations of fraud over misrepresentation of video viewing figures, to claims that it is destroying the very fabric of society, the social network’s reputation has suffered a battering.

2018-11-1 19:05


Фото:

Facebook Ad Library: Only 3 ‘Brexit’ ads for whole month. Yeah, right!

Facebook may well look back on 2018 as its annus horribilis. From the Cambridge Analytica  scandal in March, to a data breach affecting 29 million users in September, from accusations of fraud over misrepresentation of video viewing figures, to claims that it is destroying the very fabric of society, the social network’s reputation has suffered a battering.

2018-11-2 19:05


Фото:

The free internet makes us the product — we need to stop it

The bad headlines continue to stack up for Facebook this year: from the Cambridge Analytica scandal, to the New York Times report that Facebook gave Apple, Samsung, and other mobile device makers access to its users personal data without permission, to the revelation that the firm routinely gives user information and preferences to several Chinese telecommunications firms, to last week’s security breach in which hackers took control of 50 million user accounts as well as any third-party sites those users logged into via Facebook.

2018-10-6 19:30


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