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KFC Rolls Out Blockchain Pilot to Improve Digital Ad Transparency in Advertising Supply Chain
Kentucky Fried Chicken (KFC), the popular fast-food chain, has turned to blockchain to manage its digital advertising supply chain. KFC launched its blockchain pilot program in the Middle East in a bid to improve its digital advertising and media purchases. дальше »
2020-5-1 22:13 | |
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KFC Debuts Blockchain Media Pilot in the Middle East
Popular fast-food chain Kentucky Fried Chicken (KFC) is set to deploy a blockchain pilot to revamp its digital advertising and media buying across the Middle East. The move signals the latest adoption case for decentralized technology by participants in the restaurant business. дальше »
2020-4-30 23:07 | |
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Tribeos Ad Platform Will Bring Commerce to Bitcoin Cash, Claims Founder
A new digital advertising marketplace called Tribeos aims to launch during Q3 of 2019 with ambitious plans to leverage the Bitcoin Cash (BCH) blockchain. This week news. Bitcoin. com spoke with Matt Gallant, chief executive officer of Tribeos, who explained that the platform will provide the BCH chain with a “ton of commerce. дальше »
2019-3-5 03:40 | |
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Your Thanksgiving Turkey’s Provenance Might Be on a Blockchain (Seriously)
Honeysuckle White is giving family and friends gathering for Thanksgiving dinner this year the opportunity to talk turkey with a traceable blockchain code on more than 200,000 turkeys sold through 3,500 retailers around the U. дальше »
2018-11-23 00:52 | |
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Study Reveals Growing Sophistication in Malicious Mining of Cryptocurrency
Several Chinese researchers from Fudan University, Tsinghua University and the University of California Riverside have produced the first systematic study of the malicious mining of cryptocurrencies, known as cryptojacking, unveiling increasing complexity over time. дальше »
2018-9-25 23:59 | |
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In Light of Trust Issues, Lucidity Illuminates Digital Advertising Supply Chain
Trust is scarce in the digital advertising industry. Data discrepancies, fraud, and supply chain budget misallocations contribute both to waste and a prevailingly tense environment amongst digital advertising agencies. дальше »
2018-7-19 23:18 | |
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NOIZ Chain: Blockchain Advertising Network Uses AI System For $19 Billion Ad Industry Problem
Addressing $19 Billion Problem In The Ad Industry An advertisement exchange network called NOIZ Chain announced a serious issue in the advertisement industry. Apparently, much of the public is unhappy with the digital media scandals. дальше »
2018-7-3 23:55 | |
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Digital Future Council Assembles Roster of Industry Leaders in Media, Tech
The Digital Future Council made its public debut on June 18, 2018, at the 2018 Cannes Lions International Festival of Creativity. With founding members from such organizations as IBM, Vice, CNN, Lego and Warner Bros. дальше »
2018-6-20 21:56 | |
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