Contributors / Заголовки новостей
Trends that make me believe sportstech is going to take over this upcoming year
In the last few years, the industry has been booming with cool gadgets, and tech solutions such as wearables, analytics tools, performance boosters, and so on making it very clear we’re living in an era of innovative technology. дальше »
2018-11-27 14:47
How to quickly create click-inducing AdWords ad copy
You might be losing potential customers and not even knowing it. How? By using bad copy on Google AdWords. Google AdWords is one of the most trusted and reliable advertising networks on the web. дальше »
2018-11-27 00:54
How to perfect your digital copywriting
Does anyone actually know what it means to be a copywriter in the digital age? Each and every day, a wave of ecommerce shoppers, avid article readers, and tech-tool consumers flood the internet, usually enticed to visit landing page after landing page by copywriters who have targeted them with ongoing determination. дальше »
2018-11-26 21:30
We’ve got 99 problems — does your app solve one?
Everyone knows that apps fail. No one wants to build a mobile app that gets one thousand downloads and then capsizes into the app store abyss. So how do you make sure that your app won’t turn into one of those depressing statistics? How do you create a winning product that’s adopted by millions of users? As a mobile app industry veteran, I’ve found that what sets many successful apps above the rest is the way they address a deep-seated need or desire users have. дальше »
2018-11-26 17:30
To achieve ethical AI, we need better training and boundaries
Imagine for a moment your plane suddenly doesn’t land where it should, makes a U-turn, and starts re-routing from one airport to another one, trying to land in three different cities. You have no clarity about the immediate future. дальше »
2018-11-26 13:30
The frustratingly simple techniques of ‘human hacking’ — and how to fight them
Technology has changed the meaning of how we interpret security and privacy in this digital millennium. We’ve made tools that can prevent major vulnerabilities, with years of research, and debugging, to finally prevent disruptions in our workflow from occurring. дальше »
2018-11-24 21:30
Google’s underrated Discover feature can change how we surf the web
In late October, Google made an important change to its mobile homepage. In place of the traditional page, with a search bar and little else, the homepage now displays Google Discover, the revamped version of Google Feed that was announced in late September. дальше »
2018-11-24 17:30
Here’s how we take back control over our digital identities
The data reckoning has arrived. We’re already too familiar with the breach headlines: Equifax, Under Armour, Target. But in 2018, social media brands came under the spotlight as well: half a million accounts’ data were inadvertently exposed in Google+, and another 29 million users’ data in the Facebook breach this fall. дальше »
2018-11-24 13:30
The panic over lethal automated weapons systems is unfounded, and could be dangerous
Killer robots sound pretty scary. But we might be overlooking a few key aspects about their benefits, or at the very least, we’re looking at them the wrong way. To get more specific, I’m talking about lethal autonomous weapons systems (or LAWs), which are autonomous military robots that are designed to find and engage with specific targets based on their programming. дальше »
2018-11-24 11:55
Why I use VPNs all the time (and so should you)
More and more web-browsers in the contemporary age are beginning to rely on virtual private networks (VPNs) for a myriad of reasons, which has led to a boom in their proliferation. Many people still don’t know anything about VPNs, however, and certainly don’t know where to start when it comes to learning about them and whether they can be trusted. дальше »
2018-11-24 20:15
5 lesser-known, yet highly effective ways to manage client relationships
Back in the day, it seemed like there were really only two options to manage client relationships: face-to-face meetings and phone calls. While these client management techniques can certainly still prove effective today, there’s no denying that they’re not always the right fit — especially for e-commerce brands and others servicing international clientele. дальше »
2018-11-22 23:20
An entrepreneur’s guide to Ottawa, Canada
If you’re not from Canada, you might be surprised to learn that the capital of the Great White North isn’t Toronto. It’s Ottawa. This is one mistake that any Canadian would tell you they’ve heard more times than they’d like to admit. дальше »
2018-11-20 20:40
The ultimate guide to Instagram for small ecommerce brands
When you look at Instagram’s journey over the past year, it’s been nothing if not a constant evolution. From the changes it’s made to its algorithm, to the expansion of stories, to the release of shoppable media, it’s evident that the company’s ambition is to become the most interactive and engaging social platform on the web. дальше »
2018-11-19 17:30
Develop your innovation partnerships the same way you build your products
The best innovation teams don’t work alone. They bring in partners from different backgrounds, countries, and even industries to help provide fresh thinking and ideas. The process of finding and forging partnerships and collaborations, however, is not easy to do well. дальше »
2018-11-19 13:30
Will our smart devices become a massive surveillance network?
The rise of the digital era has brought with it many wondrous changes to our daily lives, not least of which the fact that we now carry digital assistants with us everywhere we go in the form of smartphones, tablets, and laptop computers. дальше »
2018-11-18 07:06
Email on mobile sucks, but it’ll get better in the next 10 years
It’s not the apps – they’ve got better. It’s not even the devices – they’re faster, slicker, with shortcuts and enhancements that make it easier, but not good. The problem is the medium itself – mobile communication has aspired to take over the entirety of our business communication, but the awkward way in which we type and the inconsistencies of a purely touch-based interface utterly shred precision and accuracy. дальше »
2018-11-17 21:30
Gig workers are forced to educate themselves to survive
Today’s gig workers don’t just include your local Uber drivers or handymen on TaskRabbit. In fact, there’s a growing subset of knowledge workers who are looking to the gig economy as a viable alternative to full-time employment. дальше »
2018-11-17 19:30
Drone assassination attempts are a reminder that better legislation is needed
In early August an assassination attempt on Venezuelan President Nicolas Maduro served as a jarring wake up call that the possibility of a drone attack against a public figure or civilian is real. дальше »
2018-11-17 17:30
12 mistakes to avoid when funding a startup
While any funding may seem like good funding, this isn’t necessarily the case. Funding mistakes such as not raising enough funds can actually be detrimental to a startup and lead to major problems down the road. дальше »
2018-11-16 12:00
An entrepreneur’s guide to Vietnam’s startup scene
Many in the western hemisphere still view Vietnam through antiquated lenses. But while a visit to a rural area of Vietnam may well seem like a step back in time, younger generations and the powers who be in urban Vietnam have their sights firmly set on the future and the key role which their nation aims to play in it. дальше »
2018-11-15 21:35
How to help remote workers feel more connected and less isolated
Working from home is more popular than ever as 70 percent of the global workforce telecommutes at least once a week. A major challenge to a remote working arrangement is keeping employees connected and engaged with their team as it’s common for them to feel lonely and isolated. дальше »
2018-11-15 17:59
#Metoo (sort of)
When the #metoo movement began, I wrote an article, yelled on social media, and attended my local Women’s March. Satisfied with my contribution, I placed my attention elsewhere. And then our elected representatives confirmed a man for the US Supreme Court who, without even taking into account his guilt or innocence, has no place seated on that tribunal. дальше »
2018-11-13 03:03
Metoo, sort of…
When the #metoo movement began, I wrote an article, yelled on social media, and attended my local Women’s March. But that’s it. I assumed that this problem would take care of itself. And then our elected representatives placed a man on the US Supreme Court who, without even taking into account his guilt or innocence, has no place seated on that tribunal. дальше »
2018-11-13 03:03
Startup founders: Remote teams are possible — here are 4 ways to make them happen
Working remotely is becoming increasingly commonplace in many countries around the world. Whether individuals work in a flexible environment that allows them to spend part of the week outside the office or even work entirely from home, the increased flexibility offered by today’s tech-powered environment has created new opportunities for employers and employees alike. дальше »
2018-11-12 19:58
AI’s success hinges on new attitudes — not old regulations
Twenty years ago, car makers were on the precipice of a major technological breakthrough. Until that point, systems such as braking and steering had been controlled by the mechanical certainty of gears, rods, and levers. дальше »
2018-11-12 13:30
AI will only succeed when people learn to trust it
Skynet may be coming, but China could usurp the U. S. as the launchpad for the robot uprising. According to a recent report from TNW, China is set to outpace America in artificial intelligence research spending by the end of this year. дальше »
2018-11-11 11:00
Why your app idea is just ‘meh’ and won’t succeed
You heard me correctly, I said “meh. ” I’m not talking about the “meh” used to ironically describe something beautiful/awe-inspiring; like when your friend uploads a beautiful sunset to their Instagram story and captions it “meh” (yeah, yeah, we know you are such a jetsetter). дальше »
2018-11-11 21:30
What happened to our VR future?
The latest innovation from Oculus — the Oculus Quest — was supposed to take the digital world by storm, but a relatively muted response from the tech community has many scratching their heads and wondering if VR is really all that it’s made out to be. дальше »
2018-11-10 17:30
We’re living in a digital serfdom — trading privacy for convenience
Think for a second: compared to your grandparents and parents, what do you actually own outright? Why own when you can rent, license, or subscribe? This seems to be the new mantra, where nothing is permanent — but everything is convenient. дальше »
2018-11-10 13:30
We should all worry about corporate control of data
The information age has delivered innumerable wonders to us and continues to churn out astonishing innovations on a daily basis. The only reason that contemporary society enjoys such awesome technology and progress these days is that we can gleam so much insight from our data, particularly when we combine disparate datasets together and comb through them with analytics technology. дальше »
2018-11-9 20:49
Research says future leaders do these 4 things exceptionally well
Amidst all the talk about talent shortages in science and technology, an even more serious shortfall has flown under the radar: up-and-coming company leaders. According to LinkedIn, companies worldwide consider leadership development their top talent challenge. дальше »
2018-11-8 19:45
Your right to anonymous messaging is under threat
This week Russia has stepped up its war on anonymity. After an attempt last April to block the service, on Friday a court in Moscow ordered encrypted messaging app Telegram to pay 800,000 rouble – around €10,600 – for failing to hand over users’ information. дальше »
2018-11-8 17:05
Our lack of interest in data ethics will come back to haunt us
When was the last time you saw a creepy ad on Facebook, which seemed to know about a product you were discussing with a coworker? Or when was the last time you noticed that your Google search had been modified to suit variables like your current location and personal interests? These micro-events happen on a daily basis for most of us, and are reminders of how valuable and how ubiquitous our data really is. дальше »
2018-11-3 21:30
Get more cats on your Instagram feed by cheating the algorithm
If you’re anything like me, a blue-eyed tabby cat coquettishly peering at the camera from under its lashes makes you want to scream and explode like Keegan Michael Key and Jordan Peele in this skit. дальше »
2018-11-3 17:30
Facebook Ad Library: Only 3 “Brexit” ads for whole month. Yeah, right!
Facebook may well look back on 2018 as its annus horribilis. From the Cambridge Analytica scandal in March, to a data breach affecting 29 million users in September, from accusations of fraud over misrepresentation of video viewing figures, to claims that it is destroying the very fabric of society, the social network’s reputation has suffered a battering. дальше »
2018-11-1 19:05
Facebook Ad Library: Only 3 ‘Brexit’ ads for whole month. Yeah, right!
Facebook may well look back on 2018 as its annus horribilis. From the Cambridge Analytica scandal in March, to a data breach affecting 29 million users in September, from accusations of fraud over misrepresentation of video viewing figures, to claims that it is destroying the very fabric of society, the social network’s reputation has suffered a battering. дальше »
2018-11-2 19:05
Mobile e-commerce mistakes all entrepreneurs should avoid to stay relevant
Mobile management is the way of the future. Statista estimates that by 2021, mobile e-commerce will make up 54% of U. S. e-commerce sales, making effective mobile sites a vital element for e-commerce companies. дальше »
2018-11-1 11:00
Social media mobs are worse for society than the people they shame
Back in 2013, Justine Sacco was getting ready to visit her family in South Africa, and before she boarded her flight, she made an insensitive joke on Twitter: “Going to Africa. Hope I don’t get AIDS. дальше »
2018-10-31 11:00
Spooky data visualization reveals most haunted cities in the US
It’s that time of year when humans as well as their pets dress up in Halloween costumes and discussions around trick-or-treating, candy, and of course, paranormal entities take the limelight. I wanted to get into the proper holiday mood, and we all know nothing does the trick like a good ol’ data analysis and visualization. дальше »
2018-10-30 17:32
3 handy features in Google For Jobs to measure your hiring campaign’s success
Google For Jobs has made a great impact on the jobs market ever since it was released by the search giant in June 2017. There’s been tons written on the feature since it came out, but it’s still a new product and many users are still figuring out how to get the most out of it — that’s why I’ve written this article. дальше »
2018-10-27 19:30
4 human-caused biases we need to fix for machine learning
Bias is an overloaded word. It has multiple meanings, from mathematics to sewing to machine learning, and as a result it’s easily misinterpreted. When people say an AI model is biased, they usually mean that the model is performing badly. дальше »
2018-10-27 15:30
London is making life way too hard for mobility tech companies
The urban mobility market has come a long way since London’s first horse drawn bus service in 1829. Even in the last five years, the rise of digitally-enabled ride-hailing mobility solutions such as Uber or ViaVan, or dockless on-demand mobility solutions such as Ofo and Mobike have significantly changed how Londoners get around. дальше »
2018-10-27 11:30
Is Tim Cook the champion of privacy?
Today’s ceaseless data scandals have everyone talking about privacy, especially insofar as our favorite digital devices and platforms are concerned. Few companies have been at the center of the media maelstrom focused on privacy than Apple, the world’s most valuable and most-tech savvy corporation. дальше »
2018-10-27 01:18
Is a lack of company pride killing your company? Research says it could be
Are your employees proud to work for your company? You should be making sure they are. A study at Facebook found that pride in the workplace was the single most important driver of engagement. дальше »
2018-10-26 19:04
6 reasons why municipalities are getting hammered by cyberattacks
More and more municipalities are becoming victims of hacks. For example in the US, the first half of 2018 has seen many major (or not so major) cities being attacked by bad actors using a variety of methods. дальше »
2018-10-22 17:16
6 reasons why you should make your ‘digital consultants’ work on-site
In the future, all companies will be tech companies. Traditional firms must upgrade their technological capabilities to match those of their competitors — else they face extinction. Look at the disruption that Netflix, Amazon, and Airbnb have created in their industries and beyond them: Technology is becoming an integral part of companies’ strategy and competitive advantage. дальше »
2018-10-21 19:30
The 7 deadly sins of email security
Email is one of the most fundamental forms of business communication today. Not many of us can imagine our lives without it. But with one in every 100 emails disguising a hacking attempt, what can we do to better protect ourselves against those nefarious bandits wanting to get to our sensitive data? Considering that more than 205 billion emails are sent daily across the Internet, one would be forgiven for thinking, with apologies to Mark Twain, that reports of its demise are greatly exaggerated. дальше »
2018-10-21 15:30
Why CEOs that say ‘no’ are good for growth
It’s no surprise that life as a startup CEO can be brutally exhausting, with long, grueling workweeks, constant stress, and next to no sleep. And, forget having a personal life, right? In fact, many assume that tackling the role requires a certain amount of neurosis and perhaps just a tad of masochism. дальше »
2018-10-20 19:30
Netflix tests ads: No need for drama
News of Netflix testing ads spread like wildfire and caused outrage among bingers worldwide, but there’s no need to fret. For me, the proportions of the meltdown only show that most people have little idea about what Netflix ads really are and how they could actually benefit our watching experience. дальше »
2018-10-20 15:30
Do cryptocurrencies need a company like coinbase?
Around the world, popular cryptocurrencies like Bitcoin and Ethereum are being embraced by wide swaths of investors and tech enthusiast alike, which has generated a surge in cryptocurrency-supporting technologies, platforms, and websites. дальше »