Ad blockers threaten digital marketers’ ability to understand customers

2019-1-21 15:30

Digital advertisers know they’re screwed. Digital marketers don’t. Considering statistics like one in four US internet users are now blocking ads on a regular basis, coupled with the ongoing privacy battles over user data, it’s easy to see the challenge for digital advertisers.

This problem is amplified by privacy activists, such as Apple, which are releasing tools and pushing for regulation that makes it even harder for companies to track their users. The less obvious consequence of these ad-blocking activities, however, involves not digital advertisers, but digital marketers — that is, the people responsible for understanding and deciding what content…

This story continues at The Next Web

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Источник: thenextweb.com

digital advertisers → Результатов: 31


Coinbase Bitcoin Finds Any Inner Business With Cash

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Inflr ICO

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To bring you the best content on our sites and applications, Meredith partners with third party advertisers to serve digital ads, including personalized digital ads. Those advertisers use tracking technologies to collect information about your activity on our sites and applications and across the Internet and your other apps and devices. To avoid personalized advertising

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To bring you the best content on our sites and applications, Meredith partners with third party advertisers to serve digital ads, including personalized digital ads. Those advertisers use tracking technologies to collect information about your activity on our sites and applications and across the Internet and your other apps and devices. To avoid personalized advertising

2018-7-15 11:28


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Robinhood New Crypto Offerings, Adds Bitcoin Cash & Litecoin

To bring you the best content on our sites and applications, Meredith partners with third party advertisers to serve digital ads, including personalized digital ads. Those advertisers use tracking technologies to collect information about your activity on our sites and applications and across the Internet and your other apps and devices. To avoid personalized advertising

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On the rise is Bitcoin and other Cryotocurrency’s at the moment.

To bring you the best content on our sites and applications, Meredith partners with third party advertisers to serve digital ads, including personalized digital ads. Those advertisers use tracking technologies to collect information about your activity on our sites and applications and across the Internet and your other apps and devices. To avoid personalized advertising

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To bring you the best content on our sites and applications, Meredith partners with third party advertisers to serve digital ads, including personalized digital ads. Those advertisers use tracking technologies to collect information about your activity on our sites and applications and across the Internet and your other apps and devices. To avoid personalized advertising

2018-7-3 12:27


Bitcoin Futures Slaughter the ‘Bitcoin Rally,’ Halting Its Return

To bring you the best content on our sites and applications, Meredith partners with third party advertisers to serve digital ads, including personalized digital ads. Those advertisers use tracking technologies to collect information about your activity on our sites and applications and across the Internet and your other apps and devices. To avoid personalized advertising

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