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We shouldn’t market to people’s past — we need real-time, location-based strategies
When sports analytics folks crunch the numbers behind professional athlete’s batting, pitching, throwing and dunking, they are looking at past performance to better predict future behavior. Marketers and developers do the same for you and me but therein lies a problem (and a tremendous opportunity). дальше »
2018-9-23 11:30 | |
Newest Crypto Exchange Offers Multiple Currencies Via One Book
The crypto world is welcoming its newest digital currency exchange. Known as BTSE, it’s a platform designed primarily to look after markets and OTC trading. The system is unique in the sense that it offers multiple currencies through one book, and entities like the U. дальше »
2018-9-21 00:05 | |
Op Ed: Why Your Financial Advisor Won't Talk to You About Bitcoin
Bitcoin is in the news, and we’ve all seen the stories about early investors who’ve made millions and driven away in new lambos. So it’s only natural that people who haven’t invested already are wondering if they should. дальше »
2018-9-21 19:18 | |
Cryptocurrency Exchange OKCoin Expands U.S. Offerings with Five New Coins
Following a successful launch in California only a few months ago, the U. S. branch of cryptocurrency exchange OKCoin is adding five new coins to its listings. Those coins include Ripple (XRP), Cardano (ADA), Stellar lumens (XLM), Zcash (ZEC) and 0x (ZRX). дальше »
2018-9-20 16:49 | |
U.S. Crypto Investment Firm Attracts $22M in Series A, Looks to Expand Services
Los Angeles-based cryptocurrency investment firm SFOX has raked in roughly $22. 7 million in its Series A funding. The round was headed by venture platforms Social Capital and Tribe Capital and earned the participation of other firms like DCG, SV Angel, Blockchain Capital and Y Combinator. дальше »
2018-8-17 01:31 | |
Audits and Quality Assurance: Patching the Holes in Smart Contract Security
On July 10, 2018, news broke that cryptocurrency wallet and decentralized exchange Bancor was hit with a hack. A wallet the Bancor team used to update the protocol’s smart contracts was infiltrated, and the $23. дальше »
2018-8-3 19:24 | |
Future Analysts Will Be Tested on Cryptocurrencies in New CFA Curriculum
As the crypto market continues to meld into the realm of traditional finance, the Chartered Financial Analyst (CFA) Institute is taking notice — so much so that the organization is adding cryptocurrency and blockchain sections to its 2019 certification exams. дальше »
2018-7-16 20:42 | |