During the last couple of years, the online word-of-mouth market has grown to a value of over $189 billion, and involves over 116 million operators. Despite its massive size, the market is actively affected by the presence of unverified information across internet platforms.

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WM Professional, based on the Eucleia platform, represents the world’s first blockchain-based global certification and rating system, created with the purpose of connecting word-of-mouth operators and customers.

To put things better into perspective, Eucleia authenticates data, whereas the WMPRO blockchain works by certifying individual users based on the quantity and quality of the uploaded information. In return, this brings various advantages to both businesses, but also customers – all certifications work towards generating a score that determines a user’s professional rating, which can then be showcased anywhere on the web. Service providers can then expect more exposure, a higher income, and more trust from prospective customers.  For consumers, the service will help save time, by reducing the amount of research required before a service provider becomes trustworthy.

It is important to point out the fact that the service will support all companies and operators willing to certify their activities, service quality, and skills.

Apart from providing the certification platform, WMPRO will also create an ecommerce platform, which customers can use to directly purchase services from providers, via the WMPRO tokens, which are spendable on the platform. A higher number of users on the platform will help create true decentralization, thus protecting prices from abrupt increases, and creating a trust-based online industry.

WMPRO is also planning to offer API integration. This way, the service will be implementable across a variety of apps, web services and industries where word-of-mouth is relevant. Similar business models have been used by other major companies, and have proven to be successful.

In an effort to raise capital for the development of the platform, WM Professional will be holding an Initial Coin Offering. Following the token sale event, it is expected that Eucleia MVP will be operative by October, 2018, followed by a worldwide deployment of the service in February 2019.

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