Social media seems on the brink of a transformation. Major platforms began integrating with digital assets in the form of NFTs and crypto payments. Twitter, formerly led by Bitcoin bull Jack Dorsey, appears ahead of a race that for many started years ago. Big tech is just catching up.

Twitter recently allowed its users to use their NFTs as profile pic with a new feature part of their Twitter Blue initiative. Facebook, Instagram, Reddit, and other social media platforms could soon follow in the footsteps of Twitter and integrate NFTs into their platforms.

The sector has seen unprecedented growth with 2022 aligned to be yet another year of adoption of high demand for these digital assets. A report from Reuters records that NFT sales scored an impressive total of $25 billion last year alone which represents a 26,000% increase compared to 2020.

The sector has been attracting attention from retail and institutional investors due to its potential to completely transform multiple industries, such as entertainment, sports, gaming, clothing and fashion, and others. NFTs could disrupt industries with billions of dollars in value.

In 2022, the sector is expected to reach $80 billion in total sales driven by the growing interest, demand, and inherent scarcity. Its implementation on social media platforms with billions of monthly active users will only contribute to these digital assets’ upward trajectory.

Before big tech entered this race, there was Novatar, a project created to meet the demand for NFTs. This collection aim at making a place for itself in the sector by offering its owners an innovative and high-tech approach.

The Novatar collection was designed to be the first that combines the appeal of these digital assets with the digital identity use case. The Novatars collection is comprised of 25,000 baby avatars with a set of technologically advanced features.

In that sense, Novatars was designed to renovate the way users interact with their NFTs by embracing the variety of human life. The baby avatars have a unique mechanism that lets them age via a process supported by the blockchain.

The NFTs on this collection have different traits, facial expressions, and other characteristics granted by their “genes”, a feature that complements its aging mechanism. These genes determined Novatar’s hairstyle, eye color, race, sexual orientation, clothing, and other traits.

Automatically generated by Artificial Intelligence (AI), the Novatars collection celebrates diversity and attempts to emulate the full span of a human life cycle on the blockchain. The aging mechanism can be activated a month after the NFT was minted solely by its owner.

Users can choose to keep their NFTs in their baby form or activate the process that will irreversibly turn them into adults. Once they grow, the Novatars will add more genes to their basic gene pool and will gain new traits.

In order to become one of the first investors to own one of the 25,000 Novatar NFT, the project will conduct a sale next February 27th, 2022.

Interest users need to link their crypto wallets via browser and input a valid email address. By completing this process, the user will be added to a Wishlist and will have 15-minute early access to acquire one of 10,000 Novatars available for 0.1 ETH. After this event, the items on the collection will be offered with a Dutch Auction for a limited number of NFTs.

After the pre-sale, the team behind the Novatar project will be focused on developing the collection. As of now, the smart contract that supports the project has been released and users can verify for themselves the immense potential of this collection and why it is poised to become a leader in the sector.

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