The “Crypto Twitter” hashtag emoji has become all the rage across the industry in recent weeks, but why? Is it just to jump on a trend, or is it to gain valuable brand visibility? Or is it something more altogether?
The Crypto In Crowd: Binance Joins Bitcoin and CRO With New Twitter Hashtag Emoji
Twitter CEO Jack Dorsey is a well-known Bitcoin backer, and also heads the company Square Inc. Square offers the popular payments app CashApp, which acts as a fiat payment gateway for Bitcoin buying.
Dorsey has gone on record saying he sees the cryptocurrency someday becoming the currency of the internet. The outspoken CEO has taken several steps to see this through.
In early February 2020, Dorsey revealed in a tweet that Bitcoin now had a hashtag emoji. Twitter users could include within their character strapped tweets a hashtag of #Bitcoin.
Inputting the hashtag also results in an emoji for the cryptocurrency. The crypto community had been expecting perhaps Ethereum, Ripple, or Tether to arrive next.
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Months later, in June 2020, crypto-focused debit card provider Crypto.com was the next crypto asset to get an emoji of its own. The company debuted it alongside a giveaway and a 4th-anniversary celebration. Typing the CRO# hashtag would result in the emoji.
Today, top crypto exchange Binance revealed it too now has a crypto emoji on Twitter of its own. The Changpeng Zhao-run organization has its hands in everything, recently acquiring CoinMarketCap and growing its stronghold over the industry.
This latest move to gain an emoji is just another part of its strategy. And it explains why crypto Twitter hashtag emoji are becoming the hottest trend in the space.
How Including an Emoji On Social Media Boosts Big Business
Binance getting a Twitter hashtag emoji isn’t just the crypto exchange jumping on the bandwagon. Including emoji in social media posts has been statistically shown to increase user engagement.
Data shows that including an emoji within a tweet can increase engagement by over 25%. Using emoji on Facebook yields even better results, at an increase of over 57% ‘Likes.’ It can also increase comments and shares on Zuckerberg’s platform by 33%.
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But it’s not just to increase engagement, it’s also to boost brand visibility. By having a logo acting as a hashtag emoji on Twitter, the brand will immediately have more visible exposure to its audience.
Emoji are also a universal language. Users speaking any language at all will instantly understand what the tweet is regarding.
Beyond that, it’s a fun way for brands to interact with their users and more easily grab their attention in Twitter feeds.
Considering the impact that Twitter emoji can have for brands of any kind, more crypto companies will likely jump on this trend moving forward.
Featured image from Shutterstock. origin »
Social media giant Twitter has released a Bitcoin emoji that comes up every time you type hashtag Bitcoin. This really isn’t surprising given that it's CEO Jack Dorsey is a Bitcoin proponent who believes the world’s leading cryptocurrency could be one day the currency of the Internet.
Coinspeaker Twitter’s Bitcoin Emoji Excites Crypto CommunityBitcoin emoji is now on Twitter. This is the first time that any platform has approved this symbol as an emoji. However, the BTC sign was approved as a Unicode symbol in 2017.
Bitcoin just gots its own emoji on Twitter! This was the top trending news today on crypto Twitter.
Having been around for more than a decade, Bitcoin is, at last, being recognized (by institutionsThe post Twitter adds Bitcoin emoji! appeared first on AMBCrypto.
Bitcoin HODLers, uh, rejoice! Today, Twitter bequeathed on us a gift: the Bitcoin hashtag now has its own emoji. To use the emoji, all you need to do it enter the hashtag of “Bitcoin,” and the emoji will magically appear on your screen.
Welcome to TNW Basics, a collection of tips, guides, and advice on how to easily get the most out of your gadgets, apps, and other stuff. GIFs are great for punctuating your internet-breaking tweets and quick-witted replies to texts.
Every year, the Unicode Consortium, the organization which oversees emoji development, adds new emoji ranging from hand gestures to objects. Now a bot on Twitter is trying to create fresh emoji by mashing them up.
Французский программист создал бота для социальной сети Twitter, генерирующего новые эмодзи путем объединения между собой старых идеограм и смайлов. Модифицированные эмодзи публикуются на странице аккаунта Emoji Mashup Bot.
Last night, a group of Turkish hackers took over Bollywood actor and Indian cultural icon Amitabh Bachchan‘s Twitter account, and posted tweets about the purportedly harsh treatment Turkish soccer players have faced at the hands of Iceland recently.
Marmots. If you’re unfamiliar with this creature, marmots are kinda like squirrels, but the size of a house-cat. In Canada, they’re heavily endangered, and one cryptocurrency anti-influencer is hellbent on raising awareness with an official marmot emoji.
Various communities have finally been represented in emoji form, from interracial couples to the trans community and those living with disabilities. But while there seems to be an emoji to represent everyone and everything, a significant group has been completely left out — people with Afros.
Eccentric Tesla CEO Elon Musk is at it again on Twitter, launching a flurry of odd and cryptic tweets on Wednesday and changing his Twitter handle to “Elon Tusk” along with an elephant emoji. Tesla CEO Changes Twitter Name to ‘Elon Tusk’ The new handle is an allusion to this viral meme: Musk didn’t stop at changing his Twitter handle, going on to make a series of announcements and statements regarding Tesla news and his current legal and professional difficulties.
It seems like there’s an emoji for everything — from the world’s favorite cry-laughing face to one of Twitter’s least popular emoji, the aerial tramway. The Unicode Consortium (the group who decides what emoji make it onto our phones) has managed to clog up our keyboards with hundreds of emoji that we’ll probably never use, I mean, when was the last time you used the ABCD emoji in conversation? But while there seems to be an emoji to represent everyone and everything, a significant group has been completely left out — the transgender community.
Dear Twitter, Facebook, WhatsApp, and the rest of you “social media” platforms, where the hell are you hiding the cryptocurrency emoji? I mean, Telegram. Even you… It’s ok though, because Slack has got our backs – in a roundabout sort of fashion.
If you take a few moments to scroll through the emoji keyboard, you’ll eventually come across the ‘travel and places’ category to find an innocent looking aerial tramway (). This was Twitter‘s least used emoji for the past 77 days but as of yesterday, it’s now officially the second to last least used emoji in the emojiverse (hooray!).
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