2018-7-17 20:37 |
Spl.yt, a smart
contract protocol, aims improve the e-commerce system for buyers and sellers by
automating functions currently performed by “middlemen” marketplaces like
Amazon, eBay and Alibaba.
Such popular online platforms have no doubt transformed the way in which we shop and
live.
But such benefits provided by centralized corporations come at a cost — increased prices,
process inefficiencies and aggressive marketing using huge amounts of personal
data.
And while Amazon alone accounts for almost half of that revenue, there remains
a huge ocean of online opportunities for other businesses to share.
As
the e-commerce landscape faces domination by the likes of established industry
players, innovative approaches to buying and selling are experiencing
roadblocks to advancement.
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