Prenetics' Bitcoin strategy may influence other healthcare firms to consider crypto assets for treasury management, impacting industry norms.
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David Beckham-backed health science firm Prenetics is doubling down on its Bitcoin strategy with a fresh scoop of 100 BTC tokens. Prenetics, which joined the digital asset treasury race with an aggressive purchase of Bitcoin (BTC) in June 2025, announced…
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Prenetics Spends $11 Million to Add 100 Bitcoin to Treasury
Prenetics expanded its Bitcoin treasury with a $11 million purchase of 100 BTC—bringing total holdings to 378 BTC—while its wellness brand IM8 hits $100 million ARR.
The health tech firm’s raise, backed by Kraken and Exodus, could bring proceeds to $212 million as it targets $1 billion in annual revenue and BTC holdings.
In a move straight from the Strategy playbook, Prenetics has become the first health sciences firm to execute an aggressive Bitcoin treasury strategy, securing $20 million worth of BTC and appointing crypto veteran Andy Cheung to its board. According to…
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The purchase lifts the company’s total Bitcoin holdings to 672,497 BTC and ranks among its smaller acquisitions this year compared with earlier multibillion-dollar buys.