The Official Trump (TRUMP) token has staged a dramatic comeback this week, rising more than 39% in seven days to trade around $8.09.

The surge comes amid renewed investor enthusiasm tied to political headlines, bullish corporate disclosures, and strong technical momentum.

With trading volumes surging past $2 billion and market sentiment heating up, the rally has reignited debate over just how high the TRUMP token can climb from here.

The Official Trump (TRUMP) rally began after financial disclosures revealed that the Trump Organization earned $802 million in crypto-related income during the first half of 2025, including $336 million from TRUMP token sales.

The revelation underscored the depth of the Trump family’s involvement in the cryptocurrency sector, helping to legitimize the token’s financial foundation.

For many traders, these figures validated the token’s real-world ties and revenue potential.

The market viewed it as a sign that the Trump brand could extend beyond politics into the blockchain economy.

As one analyst put it, “TRUMP isn’t just another memecoin—it’s now backed by tangible financial flows.”

This perception has fueled speculation that the token could see further institutional interest, especially if Trump-aligned companies expand their digital asset operations.

Adding to the bullish narrative, Newsmax (NMAX), a conservative media network, announced plans to allocate up to $5 million into TRUMP and Bitcoin as part of its corporate treasury strategy.

Though the sum is small compared to TRUMP’s $1.6 billion market cap, it marks the first NYSE-listed firm to publicly include the token in its holdings — a milestone that signals growing mainstream acceptance.

Momentum accelerated when President Trump stated that a US-China trade deal was imminent, sparking a fresh wave of speculative buying.

The TRUMP token jumped by as much as 30% within hours of the statement, rising from around $6.20 to above $8.

Binance accounted for nearly 13% of total trading activity, while overall volume topped $1 billion.

The broader political backdrop has also played a role.

The president’s pardon of former Binance CEO Changpeng Zhao and reports of potential collaboration between World Liberty Financial — a Trump-linked DeFi project — and Binance.US injected additional optimism.

Traders interpreted these developments as signs that Trump’s policies could remain crypto-friendly, a theme that continues to drive investor sentiment in politically themed tokens.

Even the MELANIA memecoin, inspired by First Lady Melania Trump, rallied more than 45% to $0.15, showing that the Trump ecosystem’s appeal extends beyond the flagship token.

Together, these moves reflected a blend of political enthusiasm, speculation, and brand-driven investing that has become a defining feature of the TRUMP token’s market behavior.

From a technical standpoint, the Official Trump (TRUMP) token price broke through several key resistance levels, including its 7-day simple moving average at $6.31 and the Fibonacci 23.6% level at $6.79.

The short-term outlook remains positive, with momentum indicators pointing upward.

The RSI at 77.55 suggests overbought conditions, although the MACD bullish crossover hints that buying pressure could persist.

Analysts see immediate support around $6.02, with potential upside targets near $9.46 if the token closes decisively above the $8.03 resistance zone.

However, given the intensity of the recent move, some traders caution that a pullback could occur as profit-taking sets in.

The post Official Trump (TRUMP) token price is up 39% this week, but how high can it climb? appeared first on Invezz

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