Como - Свежие новости | |
Unilever Executive Vice President: Blockchain Use Saved 2-3% of Ad Costs
Fast moving consumer goods giant, Unilever’s new blockchain based pilot ad buying platform has been a resounding success according to the executive vice president for global media, Luis Di Como. Speaking to media news outlet, Campaign, Luis confirmed the blockchain saved the company about 2-3% of their ad costs through reconciliation. The platform also recorded […] дальше »
2019-9-28 20:47 | |
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