Think of an internet meme and you’ll probably smile. The most memorable viral images are usually funny, from Distracted Boyfriend to classics like Grumpy Cat. But some memes have a much more sinister meaning.

They might look as innocuous as a frog, but are in fact symbols of hate. And as memes have become more political, these hateful examples have increasingly found their way onto mainstream social media platforms. My colleagues and I recently carried out the largest scientific study of memes to date, using a dataset of 160m images from various social networks. We showed how “fringe” web communities…

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