It is no secret that mental health is a big topic these days. Breaking through centuries of stigma, we now discuss mental health issues quite openly and even seek ways to better our own lives. But even with all of this awareness, there is still a need to both encourage mental health discussions and fun resources that promote well-being. 

Mental Health America, a top organization for mental health support, is launching a new initiative to drive conversation and raise funds. Its ally in this new venture is none other than Apu Apustaja, a frog-themed meme coin.

When most of us think of pro-mental health initiatives, Apu Apustaja would not be an obvious choice. After all, what would a meme coin have to do with mental health? The truth is that the Apu Apustaja community is an example of overcoming adversity and spreading positivity. In an earlier time, the project faced one of the worst things that can happen to a crypto venture- an early developer did a rug pull and left the community distraught. Rather than roll over and give up, it decided to rebuild even stronger.

Not only is it pursuing more use in the financial world but it has teamed up with other projects. The latest is with Mental Health America in a bid to promote its goals long-term. On Twitter/X, MHA confirmed the news by tweeting, “We are pleased to announce a partnership with @ApusCoin! The generous contribution from $APU will support our mental health initiative, and we look forward to future collaborations over the coming year.”

While more details will be announced in time, the two will be hosting livestreams to raise funds for the charity and awareness about mental health issues. Apu Apustaja has even confirmed that it will add a crypto donation widget on its site at https://go.apu.com/mha to raise funds for this purpose. 

And given its history of successful collaborations with others, the future looks bright. Previously,  Apu Apustaja teamed up with boxer Conor Mcgregor, Prima Pramac Moto GP,  Udinese Serie A Football Team, and Matchroom Boxing, and this is the latest in a long list.

Mental Health America, on its part, is mostly foreign to the crypto market. Its focus has always been advocacy, raising awareness, and working to pass laws for the betterment of mental health.

As per its website, the organization want to intentionally go beyond limits to reach its goals. 

“We intend to think beyond short-term constraints, misaligned incentives, and policy-making cycles—and ask ourselves how we would design a person-centered system with a focus on all aspects of health and healing,” it says.

With this in mind, its partnership with Apu Apustaja makes more sense. After all, the crypto space is predominantly made up of young people, many of whom will need mental health support the most. Plus, the financial success of the industry and its passionate community means that many will likely donate to this cause.

We’ve all come to expect some sort of corporate social responsibility from mainstream businesses but crypto projects are starting to get the same treatment. As evidenced by this deal between Mental Health America and Apu Apustaja, crypto projects are capable of doing public good and consumers can help to support these efforts.

If these fundraising activities are successful, both Apu Apustaja and other cryptos might be tapped to help raise money and awareness for good causes. In turn, this will help in boosting their public profile and generating public goodwill. 

Get Involved With APU

Twitter/X: https://x.com/apuscoinTelegram: https://t.me/apuclubWebsite: https://APU.com

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