As with any marketplace, the consumer is the ultimate authority. By watching where consumers are putting their money, trends will show what works and what doesn’t.

This year, a big trend has been the widespread adoption of meme coins. The quirky tokens with tons of personality but little to no use cases have always had something of a following, but it has grown this year for some reason.

At the same time, HedgeUp (HDUP) is also showing unexpected popularity. While it is a new DeFi project, many investors are coming out of hiding to get in on the ground floor of its presale.

Does this mean that crypto enthusiasts are ready for alternative investments?

Dogecoin (DOGE) broke the mold of cryptocurrencies back in 2013. While it was just a store of value like Bitcoin (BTC), it brought humor to a space dominated by serious DeFi projects. With nothing more than a plucky attitude, the original meme coin gained enough acceptance to hang around through the good times and the bad.  

When things were picking up for crypto in 2020, Elon Musk took a liking to the project. His tweets caused DOGE to become a household name as its price went to the moon. Since then, Dogecoin (DOGE) has been a Top 10 project and has created more than its fair share of meme coin millionaires.

Even though the project often rises and falls based on Musk’s tweets, Dogecoin has a strong following and can prosper on its own. Of course, it doesn’t hurt that DOGE has the side-utility of being accepted as legal tender at Elon Musk’s companies, SpaceX and Tesla.

The DeFi project, HedgeUp (HDUP), has been picking up steam since it started its presale in April. Whales and retail investors have been drawn to the blockchain for the unique territory it has carved out for itself.

Where other DeFi projects have taken the broader path of replicating mainstream financial services, HedgeUp (HDUP) alone is cornering the market on alternative assets. These are commodities like paintings, sculptures, or diamonds.

Most investors don’t know that these exist as investment vehicles and couldn’t afford to speculate on them if they did. But, HedgeUp (HDUP) will be bringing these rare commodities to everyone through its NFT marketplace.

After purchasing something like an expensive diamond, HedgeUp (HDUP) will insure and store it. HedgeUp will then create NFTs that represent pieces of ownership of the asset. When HDUP holders buy these NFTs, they are buying a slice of it. As the asset appreciates, so does the NFT. So, investors can get exposure to investments that they were priced out of before.

It has been a long crypto winter. Many longtime crypto enthusiasts have kept their powder dry for an upcoming bull market. Many people sense that the time is now. They are moving their money to high-value projects like HedgeUp (HDUP).

Some of these were able to get in on the earliest stages of the presale. But, now is still a good time to join them. Currently, HDUP is going for $0.036 but will soon increase to $0.044.

For more information about HedgeUp (HDUP) presale use the links down below:

Disclosure: This is a sponsored press release. Please do your research before buying any cryptocurrency or investing in any projects. Read the full disclosure here.

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