фото показано с : blokt.com

Lucidity, a platform aiming to put digital advertising on blockchain, has just announced the completion of a successful strategic fundraising effort to the tune of $5 million from a small group of investment and venture capital (VC) firms.  These include 3Rodeo, YouBi Capital, CoinUs, Cypher Group, and RChain-affiliated VC firm Pithia.

Simon Shin, one of Cypher Group’s managing partners, said:

“We are committed to investments that support a healthy blockchain ecosystem for the long term. The sheer number of advertisers and members of the advertising supply chain that could take advantage of Lucidity’s technology today makes them an ideal partner. We are excited to see what further developments of Lucidity’s Layer 2 technology will produce, and how many more companies and categories around the world it can help.”

CEO of Lucidity Sam Kim continued:

“We’re very proud to be the first fully realized blockchain advertising solution live and in-market. But getting the protocol established was just the beginning, and strategic partnerships we announced today will help us to keep innovating, reduce fraud and bring much needed transparency and trust to the industry and deliver real ROI.”

The cash raised is intended to help the Lucidity team grow and for the continued development of their flagship Layer 2 technology – core technology that provides an off-chain solution to solve general blockchain scalability issues, with the aim of allowing greater privacy and transparency in online advertising and marketing.

Lucidity was also awarded the prize for Blockchain Startup of 2018 at The Blocks 2018 awards; a show that is designed to “recognize outstanding strategy, application, and effectiveness of blockchain technologies.”  

Blockchain Platform Lucidity Announces $5-Million Investment was originally found on [blokt] - Blockchain, Bitcoin & Cryptocurrency News.

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