Cryptocurrency exchange Bitget has announced the listing of  the tap-to-earn DOGS token, marking yet another move aimed at supporting the rapidly growing segment of dog-themed memecoins. 

Bitget has listed the new DOGS token, which is available on the TON blockchain and has been gaining popularity in recent weeks, having gained viral support among ecosystem users. The DOGS project is currently among the top-ten most downloaded mini-apps on the TON blockchain and has been trailing such up-and-comers in the tap-to-earn segment as TapSwap, Hamster Kombat, and others.

The iconic DOGS token exemplifies the “Spotty” dog doodle drawn by Pavel Durov, the founder of the Telegram messenger, and has been rapidly gaining popularity on it and his past brainchild – the VK social network.

The use of a unique airdrop mechanism and fun gameplay have allowed the project to achieve an 80% increase in following overnight in the official Telegram group, topping a whopping 1.7 million users. Well-placed promotion and viral marketing strategies have given DOGS the right to sport such traction in the Telegram messenger and affiliated platforms, with their billion-strong user base. 

The specifics of the Telegram messenger’s user preferences allow simple and low-entry-cost games such as DOGS to attain popularity, as revealed by a recent survey conducted by the Bitget exchange’s research department. TON blockchain users play an average of five tap-to-earn games – a factor, which, combined with the viral marketing strategy of DOGS, has given the project the boost necessary to achieve such viral metrics.

DOGS positions itself as one of the most prominent tokens in the memecoin market, a strive that the Bitget exchange supports and intends to advance, as it aligns with the platform’s core values. Ongoing support for the TON ecosystem and expansion of access to the blockchain space remain key priorities for the Bitget team, which has long supported projects based on the messenger’s base system.

Previously, Bitget listed the tokens of such TON-based projects as Notcoin, Major, Hamster Kombat, and others. The establishment of the $20 million TON Ecosystem Fund and successful integration of the Telegram Signal Bot are among the earlier moves undertaken by the exchange in its efforts to continue supporting the development of the blockchain and promising projects launched on its basis.

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