EY Partners with Microsoft to Launch New Content Rights Platform

EY Partners with Microsoft to Launch New Content Rights Platform
фото показано с : bitcoints.com

2018-6-25 15:22

Financial conglomerate Ernst and Young and tech giant Microsoft have come together to streamline the time-consuming and costly processes of content rights and royalties’ management using the blockchain technology.
The blockchain solution also features an embedded smart contract’s architecture that will allow for accurate and real-time calculation of the royalty position of each participant.
The entire blockchain network is developed using the Quorum blockchain protocol along with Microsoft’s Azure cloud infrastructure and blockchain technologies.
The deployment of this rights and royalties blockchain network will take place in a phased-out manner.
Paul Brody, EY Global Innovation Leader, Blockchain, says:
“The scale, complexity and volume of digital rights and royalties transactions makes this a perfect application for blockchains.

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