The user-base continues to show steady growth across Electroneum and AnyTask. The team expects greater growth as a major TV ad campaign is launched, making Electroneum the first crypto to advertise on television

With the addition of more countries where Electroneum app users can top-up mobile airtime and data, the UK crypto startup is now the second-largest provider of this service with a total of 163 countries.

In the electricity top-up category with crypto, Electroneum is currently the only one providing this service to its users globally. Presently, ETN holders can top-up electricity in five African countries – Nigeria, the Gambia, Senegal, Mali, and Guinea-Bissau. Electroneum has plans to add more countries to this list shortly.

On 27 November, MeconCash announced the addition of Electroneum into their wallet app, providing ETN users access to 13,600 ATMs across South Korea for transactions. This brings the Electroneum ecosystem in South Korea full circle.

From the last company update on 20 November, the number of Electroneum registered users has increased from 4.082 million to 4.089 million. The app downloads have gone from just over 2.72 million to more than 2.73 million.

“These stats show that some Electroneum users are returning to the project drawn back in by the new developments and our major progress,” said CEO Richard Ells. “We’ll see these numbers at a greater scale once we launch our major TV ad campaign.”

Mr. Ells described the AnyTask and Electroneum TV ad – created by a major advertising agency – as fast-paced and vibrant. He also said that the launch date of this campaign is 28 December. As the date approaches, Electroneum will release more information.

Currently, AnyTask boasts over 572,000 registered users and 14,040 active sellers who have listed just over 25,650 tasks across all the AnyTask categories.

The non-fungible token (NFT) sector is one of the fastest-growing in the crypto and blockchain space. This last year alone, the NFT market cap increased by 50% to $315 million.

As explained in the press release announcing the launch of Electroman, Non-Fungible Tokens (NFTs) are relatively new in the crypto and blockchain space. Still, they are rapidly gaining traction, particularly among gamers. Cryptokitties, one of the world’s first blockchain games with over 1.5 million users, is credited with taking NFTs to the mainstream three years ago.

NFTs are the digital version of traditional trading cards, such as the very popular baseball and football players’ cards that in mint condition are worth up to $200,000. The difference is NFTs exist only on the blockchain.

“Unlike traditional collectible trading cards, items created on the blockchain (such as NFTs) provide important benefits,” said the co-founder of Blockchain Heroes Joel Comm. “These advantages include transparent sales and trading history, immutable ownership records, provable scarcity, and unique minting identification numbers with each card.”

There are many other exciting developments that Electroneum has plans to announce strategically. Presently, the entire team is focused on improving the feel and look of Electroneum products and their associated user journeys to be the best in the industry.

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