BlockFi, a crypto financial services company, today released its third edition of the Real Talk survey, a quarterly series focused on understanding changing consumer sentiment towards crypto, investing and other related topics. Real Talk: Women x Crypto 2.0 asked female Americans about their current motivations, behaviors and dispositions around crypto investing,  financial wellness, and career aspirations. The survey tracks changing attitudes since the first Real Talk: Women x Crypto survey released in September 2021 with some unexpected results.

Majority of female crypto owners are buying and HODLing – though wider crypto product adoption remains low.
While 2022 has already seen its fair share of market volatility, women’s faith in the long-term investment performance of crypto remains high. BlockFi’s survey found the following:

Women view crypto as a means to achieve financial goals, yet an education gap persists.
Women’s crypto curiosity is increasingly translating into practical intent and investment, though skepticism remains. The survey revealed the following as it relates to crypto and broader financial wellness:

Industry of the future: Women’s interest in crypto extends beyond investing to include careers.
With crypto-related job postings up nearly 400% in the past year alone, BlockFi asked women about their interest in working in crypto and how they currently search for new opportunities. Here’s what they said:

“There’s no better way to learn about something new than by doing – especially when diving into the seemingly complex world of crypto,” Flori Marquez, Founder & SVP of Operations of BlockFi. “It’s very exciting to know that women are becoming more aware of the benefits of owning crypto and expressing interest in working in the crypto sector. Now it’s our responsibility to continue to close the education gap and provide as many on-ramps as possible, so women can easily gain exposure to crypto markets and get comfortable doing more with their crypto.”

“Looking towards the future, my hope is that crypto will become an essential part of everyone’s financial wellness plan,” said Ms. Marquez. “Even more, I look forward to seeing more women consider crypto as the next stop on their career journey.”

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