2019-8-16 01:38 |
If you’ve developed an app — even if you’re successfully selling it — there’s one statement that’s unquestionably true: you’re letting potential users slip through your fingers.
No matter how good your marketing is or how much money you spend on pay-per-click strategy, you’re dealing with a fickle audience. In fact, one fifth of all of your users will leave after using your app once. I know; I’ve seen it myself. But there’s good news. If you’re willing to put in some effort for retargeting, you can pick up some of those people you’re losing. You’ll touch hot leads more…
This story continues at The Next Web
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