Crypto derivatives exchange ACDX is rebranding to “BBS.exchange”.

Same as the exchange’s unique offering, the new name, BBS, also known as Bull Bear Strike Token, is the world’s first crypto structured product. The new image reflects the commitment of the exchange to derivatives innovation, and their mission of bringing more traders into derivatives with simple products.

The company’s official announcement reveals that BBS trading has gone live for over a year. It said “it has become our top trading product. BBS has no complex calculations. Unlike futures, it has a clear liquidation level. BBS is best for traders who prefer leveraging and appreciate simplicity.”

“As the crypto space evolves, derivatives has become a sophisticated term linked only to sophisticated traders. However, our mission is to bring more traders into derivatives with simple products. It is time to evolve our brand to amplify what we stand for. And our key product is the best representation for us.” It added.

The exchange will continue to offer more listings of BBS tokens. Most features will be carried over to the new site, which will adopt a simple and clean design. “Trading derivatives should be as easy as trading spot,” as the exchange said.

Founded in 2020, the company is a crypto derivatives exchange that strives to architect innovations into the crypto market. Designed by professional traders, BBS.exchange (formerly ACDX) aims to empower traders to express specific market views by innovative, transparent, and trader-centric products.

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